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What is Clay?

How Clay Works
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Clay is a simple spreadsheet interface, yet powerful automation platform that allows you to build internal tooling and automations to streamline your marketing, sales, and recruiting.
There are 3 core components to working with Clay:

1. Discover

Start from a source to discover and pull in any data directly into your spreadsheet such as CSVs, HubSpot contacts, LinkedIn profiles, Webflow signups, Twitter followers, or scrape data from anywhere with our Chrome extension.

2. Enrich

Use any of our built-in enrichments tools (typically costing $50,000+) to find data on people or companies such as name, employee count, location, mutual connections, technology stack, fundraising, and much more.

3. Act

Build logic and workflow automations directly into your table, without code. Filter, sort, and qualify leads with formulas like any simple spreadsheet. Then sync contacts back to any of your favorite tools: HubSpot, Airtable, Google Sheets or send a notification using Slack, SendGrid, and more.

Getting Started Guides
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... and much more! Join our Slack community to see what other Claymakers are building
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Get started in 2 minutes ⚑️

Want to jumpstart your learnings with Clay? Watch our quick onboarding demo to get started: